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Behavioral Economics: Theory and Practice

Behavioral economics is reshaping how we understand decision-making in today’s complex world. This introductory course offers an engaging journey through foundational behavioral economic theories, complemented by examples from research and real-world applications. Upon completion, you’ll have the tools to analyze behavior effectively, evaluate the psychological mechanisms driving decisions, and design impactful interventions that drive change.

Who is this course for?

This course is ideal for anyone looking to build a solid foundation in both behavioral theory and practical applications:

Practitioners

Professionals in business, policy, and research who want to understand behavioral economics and harness behavioral insights

Scholars

Students and academics interested in extending their knowledge of behavioral theory and real-world implications

Explorers

Individuals looking into behavioral science as a potential career path or as preparation for further academic study

What will I get out of the course?

In Behavioral Economics: Theory and Practice, you’ll learn about essential ideas from behavioral economics and how these insights can be applied effectively. The course combines theory, hands-on learning, and behavioral resources so you can analyze decision-making patterns and design strategies to solve real-world challenges. By the end of the course, you will:

  • Grasp foundational theories and concepts that shape behavioral economics

  • Examine key insights from behavioral economics and their relevance to real-world decision-making

  • Gain practical tools and resources to design and evaluate behaviorally informed strategies

After completing the course, you’ll receive a certificate and downloadable bibliography to continue building on your behavioral knowledge.

How is the course taught?

Designed by the makers of the Behavioral Economics Guide, this engaging course is a self-paced online program including:

10 Short Lessons

Immersive Videos

Complementary Readings

Practical Examples

Interactive Quizzes

Get started with your introduction to behavioral economics today! Registration includes a 20% discount (while in beta) and free bonus course.

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